Nothing much happens in the world randomly or by accident. Exhaustive research underpins all successful new product launches. Without it, companies are like blind mice in a maze ... just guessing and hoping for the best. All of the colors we produce are based on thorough research, including, the customer's needs. Visionary understanding about research continues to define our approach more than 60 years after our founding. General Color's research and development program effects our major product lines: - Plastic Colorants in the form of color concentrates and dry color blends. - Glass Colors in the form of glass enamels. - Ceramic Pigments in basic triaxial color or special mixtures. - Frits which are supplied in standard and custom melt formulations It is our mission to be our customer's partner. The extensive research and development which our company is committed to impacts the quality of our Products. This commitment is tailored for the success of our customers.

If you have any suggestions or comments about our website please let us know. Our research and development program has these objectives: - To meet and exceed our customers' needs for advanced color and pigments and enhance existing products - To develop products that are in harmony with the environment, and -To be of service to our customers, assisting them in ways that will increase production. We allocate a significant portion of revenue to product development and technical support. We take our role as a leader in the color industry seriously.